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Volvo ad featuring Jean-Claude Van Damme goes viral

This new Volvo commercial featuring Jean-Claude Van Damme has become an online sensation. Watch it and you’ll figure out why. The commercial is intended to promote Volvo Dynamic Steering. I’m not sure how many people will get that message, but Van Damme will certainly benefit from this.

Muscle cars are stolen most often

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The National Insurance Crime Bureau (NICB) released statistics regarding the most stolen “sporty” cars and topping the list were the Chevy Camaro, the Ford Mustang and the Dodge Challenger in that order. Given the number of these cars of the street these numbers shouldn’t be surprising. If you have one of these muscle cars you need to make sure your car insurance is in order and covers theft along with general liability as you’d be foolish to risk losing everything.

The retro designs for these three vehicles have been huge hits over the past decade. The Mustang was the sales leader but then the retro Camaro took the top spot. Now Ford is redesigning the Mustang for the 50th anniversary in one of the most anticipated redesigns in recent memory. Let’s see if the new one generates as much passion.

New Nissan Rogue enters growing compact CUV market

2014 Nissan Rogue

The compact CUV segment has been on fire as it has grown 60% since model year 2009. It’s projected to increase an additional 6.5% in the next year. The segment is very competitive and the OEMs are introducing updated models with more and more features. Nissan redesigned 2014 Rogue is an example as it sports a number of new interior and exterior features (see this review).

Consumers can now get more features and luxury in this space, but that means prices are creeping up. The new Rogue will range from around $22,000 up to over $32,000 for a loaded up vehicle. According to Nissan executives, that’s leaving an opening in the $20 – $22,000 range and they aim to address it by continuing production of the 2013 Rogue as a 2014 “Rogue Select” which starts at just under $20,000. It will be fascinating to see how this strategy works. Nissan has seen a nice sales spike this year with the Rogue after the company reduced prices.

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