Category: Ford (Page 17 of 18)

Ford Explorer – no longer a gas guzzler?

July 21, 2010 /
377012 02: FILE PHOTO: A Ford Explorer sits outside a Firestone tire store August 25, 2000 in West Roxbury, MA. Firestone is in the midst of a massive tire recall, mainly those used on sport utility vehicles. Twenty-nine additional deaths have been reported December 6, 2000 in the government's investigation into the safety of Firestone tires. The National Highway Traffic Safety Administration gave the latest numbers at 148 deaths that involved tread separations due to Firestone tires, an increase from 119 deaths reported as of October 17. (Photo by Darren McCollester/Newsmakers)

Back in the 90’s the Ford Explorer was king as it kept two auto plants cranking out the best selling SUV in North America. Those days are long gone and they really seem like so long ago. The new 2011 Explorer is making it’s premiere this Monday and so far Ford has only put out sneak peaks. We do know that fuel economy will increase by approx. 30% and that in itself will get Ford plenty of attention. We’ll write more once the cover has been lifted!

From the Detroit Free Press:

When Ford lifts the curtain on its 2011 Ford Explorer — in a multi-city reveal next Monday — it also will kick off an effort to convince would-be drivers that the all-new version of its well-known SUV is a gas guzzler no more.

The public got its first look at the polished, urban Explorer America concept at the 2008 Detroit auto show, but the new Explorer, which is to arrive in dealerships late this year, isn’t expected to look much like that concept. So far, Ford has released only teaser photos of the new Explorer that show small parts of the vehicle or its new car-based silhouette. The outgoing Explorer was built on a truck platform.

Jim Farley, Ford’s group vice president of global marketing, said Tuesday that the company’s marketing team will be aggressive in convincing consumers that the new Explorer is fuel-efficient.

Read the full article here.

Ford

The truck sale battle rages on

July 4, 2010 /

The truck sales battle continues between Ford, Chrysler and GM as the Detroit 3 comprise of over 90% of this market. So many factors go into the decision when purchasing or leasing a vehicle and somewhere between products and bailouts Ford has been pushing the right buttons with customers. Ford has gained 5.2 percentage points of market share in the full sized truck segment this year and as the market slowly recovers that could mean big profits for the Blue Oval.

From the Detroit Free Press:

After owning three Ram pickups, Jason Reed of Texas — the nation’s largest pickup market — decided to switch brands in April: He bought a Ford F-150.

“I’ve never been a Ford guy — ever,” said Reed, 42.

He wasn’t just won over by the features on the Ford truck, though. Another factor also helped seal the deal: the taxpayer-backed bankruptcies of Chrysler and General Motors.

“I just don’t like the idea of our federal government doing that,” Reed said.

Read the full article here.

Chrysler, Ford, GM

What’s the name of your Ford?

April 28, 2010 /

Ford recently collected nearly 700 names of drivers’ Fords and posted some of their favorites for Facebook readers to vote on.

Check out the list:

Which Ford name is your favorite?

option 1:A Flex named Felix
option 2:An ’05 Mustang named Onmitron that saved a life
option 3:’09 Fusion named “Gladys My Car” (say it out loud)
option 4:’65 Ford F100 named Jezebel
option 5:A classy Red Flex named \”Miss Scarlet\” for her manners
option 6:2006 Crown Vic named Moby Vic
option 7:’57 Ford 300 named The Precious like in Lord of the Rings
option 8:2010 blue F-150 Raptor named \”Cookie Monster\”
option 9:A Red Ranger named Robert Red-Ford

Check out some of the other names drivers gave for their Ford and vote for your favorite at Facebook.com!

Ford

Ford gains U.S. market share as fast as in ’77

April 14, 2010 /

It’s 1977 all over again and Mark Fields is considering letting his hair grow longer to prove it! All kidding aside Ford keeps the petal to the metal (staying with the 70’s theme here) and let’s the competition know their cruising for a bruising. Serious market share gains of 2.7% is no joking matter as that keeps two assembly plants running.

From the Detroit Free Press:

The last time Ford was gaining U.S. market share as fast as it is now, Mark Fields, the company’s president of the Americas, was learning to drive.

Fields, 49, said Tuesday that the company’s market share rose 2.7 percentage points from January through March, Ford’s sharpest increase in a three-month period since the fourth quarter of 1977.

Back then, the Ford Grenada was popular and the company had just launched a redesigned Ford Thunderbird. For the family, Ford offered the Ford LTD II and the wood-paneled Ford Country Squire.

Read the full article here.

Ford, News

Ford, Nissan post impressive March sales figures

April 5, 2010 /

After taking a good look at March sales figures, two companies stand out with tremendous numbers: Ford Motor with a 43 %increase and Nissan with a matching 43% increase respectively. Both Ford and Nissan are selling to what the customer is looking for today and that is value with quality and styling that consumers want. It’s amazing how fast things can turn in this business and if Nissan puts out more product like the new Altima and Ford can duplicate the success of the Fusion we are going to writing about these companies for quite some time ahead.

From MSN.com:

Ford F punctuated a strong first quarter with a 43 percent sales increase in March. Ford, Lincoln and Mercury dealers delivered 178,546 new vehicles in March. First quarter sales totaled 428,596, up 37 percent. The 43 percent gain matches a similar increase in February. These are the highest monthly sales increases since February 1984.

From FinanzanaChrichten.de:

“As the industry continues to show signs of life, we want to make sure that Nissan continues to get an even bigger piece of the sales pie,” said Brian Carolin, senior vice president, Sales and Marketing, NNA. “After achieving a record 9 percent share in the first two months of 2010, our 43 percent increase in March confirms Nissan is a big winner in the industry.”

Car Reviews, Ford, New Cars, News, Nissan

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