It appears Fiat will be bringing a small utility van to America to compete with the recently introduced to America Ford Transit Connect van.
Fiat CEO Sergio Marchionne obviously wants to carve out a piece of the commercial van market that Ford has dominated for years, starting with the pending introduction of the smaller Doblo van.
Here’s what Autonews reported:
Small van: The next-generation, fwd Fiat Doblo will be imported from either Turkey or Brazil in 2012. It will be about same size as the Ford Transit Connect.
Full-sized van: Sales begin here in 2012. Although not identified by Chrysler, the van will either be the body-on-frame Iveco Daily or unibody Fiat Ducato. The truck will be assembled in North America.
This segment will be getting much more competitive than in the past as even Nissan is jumping in with both feet.(keep an eye open for a post of their offering soon) Look for fuel economy to play a much larger role with these haulers than ever before!
Photo courtesy of LeftLaneNews.com.
