Nissan left the North American International Auto Show (NAIAS) two years ago to focus on larger debuts in Los Angeles, Chicago, and New York City. But for 2012, Nissan will be present for both press conference days, on a stage in front of 5,000 journalists from 41 states and 60 countries (who attended 2011′s press days). But unlike 2011, blogs around the world won’t post their horror stories of covering a single 16-hour day of press previews: major manufacturers like Nissan, Ford, GM and Chrysler have supported the two-day press conference schedule. No more passed-out journalists or media room fighting.
“We’re thankful that NAIAS is, once again, an important part of Nissan’s international auto show strategy,” said NAIAS chairman Bill Perkins. ”NAIAS remains one of the most important motor events in the world, and our manufacturer partners know that we do everything possible to create an exciting, supportive venue.”
Category: Infiniti (Page 4 of 4)
Today, Infiniti announced that a total of $500,000 has been raised for Coaches vs. Cancer as part of its sponsorship of the Round by Round Bracket Challenge! They also presented a $100,000 check in the name of University of Florida men’s basketball coach Billy Donovan’s designated charity, the Sebastian Ferrero Foundation, for winning the inaugural Infiniti Coaches’ Charity Challenge. Thirteen other coaches’ charity organizations will receive $10,000 donations on behalf of Infiniti.
Read the full press release below for more information!
Infiniti “Round by Round” Bracket Challenge Raises $500,000 For Coaches Vs. Cancer® Charity Effort
FRANKLIN, Tenn. (May 2, 2011) – Infiniti today announced that a total of $500,000 has been raised as part of its sponsorship of the “Round by Round Coaches vs. Cancer” bracket game and CBSSports.com’s “Bracket Challenge” during the recent 2011 NCAA® Division I Men’s Basketball Championship. The charity-based effort was part of Infiniti’s comprehensive corporate partnership with the NCAA, CBS Sports and Turner Sports.
Fan participation was a key element of Infiniti’s donation to Coaches vs. Cancer, a collaboration between the American Cancer Society and the National Association of Basketball Coaches (NABC). Fans, who registered at cbssports.com/Infiniti, made picks for each of the 67 match-ups throughout the championship tournament, including the First Four™ and the Men’s Final Four®. Participants were encouraged to return to the bracket and select their picks throughout the six competition rounds and were eligible to win weekly prizes, including computer tablets and a grand prize of a trip for two to next year’s 2012 NCAA Men’s Final Four in New Orleans.
“Infiniti thanks all those who participated in the ‘Round by Round Coaches vs. Cancer’ brackets this year and helped push our donation to nearly a half million dollars – money that will help further the American Cancer Society’s great work,” said Ben Poore, vice president, Infiniti Business Unit. “We also want to thank all the coaches and people associated with Coaches vs. Cancer for their continuing efforts in raising awareness in the ongoing fight against cancer.”
Jamey Codding of Bullz-Eye.com got the opportunity to attend the Final Four thanks to Infiniti! Read about his experience below.
When complete strangers start chucking mini foam basketballs at you on your way down an airport escalator, you know Final Four fever has settled in. Houston was buzzing already, and we were still more than 24 hours away from the tipoff of the Butler/VCU game. Fans were moving through the George Bush Intercontinental Airport with their team affiliations proudly displayed on jerseys, t-shirts, hats, luggage and, of course, directly on their bodies with temporary tattoos and skin paint. Houston was ready to party. And so were we.
After getting settled at the Magnolia Hotel in downtown Houston, we met with our trusty Infiniti rep for the weekend, Ray Daniels, and headed to Cabo for a quick bite to eat and a couple of cervezas. Great way to start a great weekend. A few hours later, we found ourselves at the Sambuca Jazz Cafe for some dinner — the lobster enchiladas come very highly recommended — and stuck around after the meal for a few more drinks and some great live music. If you ever are in Houston looking for a place to spend an evening out, Sambuca should be on your short list.
Of course, Saturday was game day, and after grabbing a quick burger, we hopped onto the shuttle bus and headed over to Reliant Stadium (home of the NFL’s Houston Texans) to check out Infiniti’s Tip-Off Tailgate event, with all sorts of games, activities and, of course, food and drinks. We milled around the tailgate section for an hour or so, our celebrity radar already on high alert since we could safely assume that some big names would be in attendance to take in college basketball’s biggest weekend. Sure enough, just before we made our way to the gate, we saw former NFL defensive lineman Warren Sapp hanging with a group of people in a tucked away corner of the event, but we wisely resisted the temptation to snap a quick picture. We’ve made a point of not irritating 300-pound former NFL players, and it’s worked well for us so far so why deviate now?
This is the best time of year for many sports fans. Baseball season is underway (and with it, the promise of spring), the NFL Draft is around the corner, the NBA is gearing up for the postseason and, of course, the excitement of March Madness culminates with the Final Four and the crowning of a new national champion.
Bullz-Eye and Dashboard News will be on hand in Houston for the Final Four, along with our friends at Inifiniti, who debuted ads for their sleek new M Hybrid during tournament telecasts this year. Many consider March Madness the greatest event in sports, and to see two Cinderellas fight for the chance to meet two of the game’s most respected programs in the title game will be memorable, for sure.
Below, we’ve detailed five things we’re most looking forward to as we prepare for this weekend’s games. Check them out, but first, learn more about the all-new 360 hp, 32 mpg Infiniti M Hybrid, the high-performance hybrid.
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