Whatever happens with GM in the future you can’t say they aren’t trying everything they can think of to drive sales now. This new idea appears to be a sound one and I say keep reinventing yourself GM and good things may follow. I can’t help but get the feeling that GM is really changing for the better!
The trucks left Friday for a 40-factory road show to bring some of General Motors’ newest vehicles to the company’s workers across the country.
It’s part of GM’s effort to give more workers a chance to test-drive the company’s cars and trucks, and possibly lead to new sales for the automaker.
GM sales were up 14% in January, but the company is still rebuilding after emerging from bankruptcy in July.
Vehicles — such as the Chevrolet Equinox midsize SUV and Buick LaCrosse sedan — should arrive Monday at the first stops: GM plants in Arlington, Texas; Shreveport, La.; Defiance, Ohio, and Tonawanda, N.Y.
