Could this Infiniti really happen?


Infiniti may develop its own version of Nissan’s famous GT-R sports car. Carlos Ghosn, CEO of Renault and Nissan was asked if Infiniti would tap into the existing products through Nissan and use the brilliant GT-R sports car platform for a high- performance Infiniti.

‘Are we going to do that, I would say “no”, I don’t think so,’ said Ghosn. ‘If your question is “could we do that”, I would say “yes”. The idea of using existing technologies on the body of an Infiniti, yes. All the technologies developed for Nissan are available to Infiniti.’ Ghosn basically beat around the bush leaving the question unanswered. A GT-R type sports car is unlikely to be a priority because the company is busy prepping for the 2014 release of a small car that will rival the BMW 1-series and the 2013 release of an electric car.

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Nissan & Infiniti bringing their new sheetmetal to the 2012 NAIAS


Nissan left the North American International Auto Show (NAIAS) two years ago to focus on larger debuts in Los Angeles, Chicago, and New York City. But for 2012, Nissan will be present for both press conference days, on a stage in front of 5,000 journalists from 41 states and 60 countries (who attended 2011′s press days). But unlike 2011, blogs around the world won’t post their horror stories of covering a single 16-hour day of press previews: major manufacturers like Nissan, Ford, GM and Chrysler have supported the two-day press conference schedule. No more passed-out journalists or media room fighting.

“We’re thankful that NAIAS is, once again, an important part of Nissan’s international auto show strategy,” said NAIAS chairman Bill Perkins. ”NAIAS remains one of the most important motor events in the world, and our manufacturer partners know that we do everything possible to create an exciting, supportive venue.”

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Will Nissan contiune to gain share?

Nissan’s Chairman of the Americas Carlos Tavares is bullish on Nissan’s ability to keep growing.


Since being named chairman of the Americas for Nissan Motor Co. two years ago, Carlos Tavares has overseen market share growth for the Nissan and Infiniti brands in the United States, Mexico and several Latin American markets.

At the start of this year, Tavares, 52, unveiled a campaign to shift more parts and vehicle sourcing away from Japan because of the yen-dollar exchange rate. Staff Reporter Lindsay Chappell spoke with Tavares recently at Nissan’s U.S. headquarters near Nashville.

Q: In the United States, demand is coming back strong, gasoline prices are rising fast, and Japan is held back by problems from the March earthquake. Which of those three issues concerns you the most?

A: All three, because they converge on the same business.

Yes, the market is coming back, but it’s not something that surprises us. It’s aligned with what we have been saying. We are looking for 13.2 million industry sales on a fiscal-year basis, and there may be some upside in the second half of the year.

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Nissan sales jump 31.6 percent in February

Nissan finished out February with an increase of 31.6 percent in sales which equates to 9.3 percent market share in the U.S. That is Nissan’s highest market share ever and it appears Nissan is gaining when the market seems to be recovering.


Nissan North America said it reached the highest U.S. market share level in company history during February.

The automaker discovered its U.S. market penetration climbed to 9.3 percent last month. The new record comes after Nissan says it gained 0.4 percentage points throughout 2010 to vault it to one of the three fastest-growing OEMs in the U.S.

Last month, the company determined it sold 92,370 vehicles versus 70,189 units a year earlier, an increase of 31.6 percent. Sales at its Nissan division spiked 31.8 percent for the month and also set a new February record. Meanwhile, officials determined sales of Infiniti vehicles rose 29.9 percent over the prior year and marked the 13th consecutive month of double-digit sales improvement.

Beyond the raw numbers, the company offered more Nissan highlights:

—The brand moved 83,226 units to compile a market share of 8.4 percent — a record for any month.

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Nissan JUKE + Funny or Die “Missions”

Have you recently seen the Nissan Juke Design Studio and/or Nissan Juke Sports Illustrated campaigns? Well you might love the newest campaign that Nissan has launched with “Funny or Die!”

This is from our friends over a Nissan:

The Nissan Juke campaign launched with a spot, called “Donut Action.” In it, the Nissan Juke helps a young exec turn a normal status meeting donut run into an action-packed adventure with turbo boosts, broken glass and running over desks. In short, the Juke guy and his Juke make even the uncoolest mission cooler!

In that spirit, Funny or Die is partnering with the Nissan Juke to take real people’s missions – “Do my homework.” “Babysit my kids.” “Teach me origami!” – and transforms them from lame, everyday chores to the coolest, funniest, action adventure. You have to “like” Nissan Juke on Facebook, submit a mission to the “Mission Submission” application and then for a lucky few, the Juke Guy, his Juke and a Funny or Die film crew will show up at their door to complete their mission.

Like Greg, and his mission to do his laundry

Got a mission? The Juke Guy can help. Submit yours at!


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