Nissan Sales Continue to Impress

From Nissan

Nissan North America, Inc. (NNA) today reported October U.S. sales of 82,346 units versus 69,773 units a year earlier, an increase of 18 percent. Nissan Division sales set a new October record, increasing 22.1 percent for the month to 75,484 units. Sales of Infiniti vehicles decreased 13.5 percent from the prior year, to 6,862 units.

– Nissan vehicles posted a new record for October sales with 75,484 units, an increase of 22.1 percent over the 61,843 units sold in October 2010.

– Versa – led by the all-new 2012 Versa Sedan in its second full month of sales – set a new October record with 8,889 deliveries, an increase of 47.1 percent over the prior year.

– Strong sales of the Nissan Altima continue, with 21,838 units marking an increase of 15.1 percent over the prior year and an October record.

– The Rogue crossover continues to gain momentum, with sales of 10,034 units marking a 13.2 percent increase over last year – another new October record. The 2012 Rogue, on sale now, is the first vehicle in Nissan’s lineup to offer the innovative, segment-exclusive Around View Monitor.

– Sales of the 100-percent electric Nissan LEAF totaled 849 units in October, with deliveries totaling 8,066 units of the innovative, zero-emissions vehicle since its December 2010 U.S. debut.

Read the full article.


Nissan Launches “My Versa Road Trip” Social Media Campaign

Nissan is excited to announce the launch of the “My Versa Road Trip” social media campaign for the all-new 2012 Versa Sedan!, a Facebook Connect enabled website, is a destination where users can create their own trips by selecting routes, choosing their soundtrack and inviting Facebook friends to come along.

Entrants can submit their trip, telling Nissan why their online journey should be made into a real one and share it with their social networks. Six winners will be selected this Fall to embark on their proposed road trip, AND win an all-new 2012 Versa Sedan! Entry period for “My Versa Road Trip” runs through October 19, 2011.

Nissan is also partnering with comedian Adam Carolla, to promote the vehicle and road trip campaign with a light-hearted, humorous approach. Adam will be featured in a series of videos showing why he decides to change his name to ‘Adam Versa’, his own road trip around his hometown of North Hollywood and a “Hypothetical Road Trip Game” with Larry Miller.

The Versa Sedan, on sale now at Nissan dealers nationwide, offers the most legroom, headroom, trunk room and technology per dollar than any other car in America, making it a facilitator of great experiences!


Nissan GT Academy Reality Show Premiere [video]

Check out the trailer for the Nissan GT Academy Reality Show, which premiered Tuesday night on SPEED TV!

Here’s more information about the show:

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Heisman Trophy Winners Move Into Nissan’s Heisman House

As the presenting sponsor for the Heisman Trophy, Nissan is bringing college football fans new ways to get involved with the Heisman experience on TV, online, and live at 10 of the season’s marquee matchups!

On TV: Fans will get to see what happens when you gather 11 Heisman Trophy winners under one roof in Nissan’s new 45-second “Heisman House” episodes which will air immediately before ESPN’s Saturday Night Football on ABC each week of the season. The spots feature a once-in-a-lifetime lineup of college football legends, ranging from Barry Sanders, Marcus Allen, and Doug Flutie, to newer faces like Mark Ingram and Troy Smith. You can watch the first episode, which debuted last Saturday.

Online: Nissan is giving fans the chance to make their voices heard by turning its one official ballot over to the public. Fans may vote on or via the Heisman app on Nissan’s Facebook page. In addition to helping determine this year’s Heisman Trophy winner, fans who vote will also be entered to win a grand prize trip to attend the trophy presentation and activities live in New York on December 10.

The Sports Illustrated Heisman Tour Presented By Nissan kicked off its fifth year last Saturday at Cowboys Stadium, before LSU bested Oregon in ESPN’s Game of the Week. At each of the remaining nine tour stops, fans will have the opportunity to meet college football legends and former Heisman Trophy winners, get their picture taken on the cover of Sports Illustrated with the Heisman Trophy, pick up a free copy of Sports Illustrated’s special edition College Football’s Unforgettable Games, and take a closer look at the 2012 Nissan Maxima and Nissan Frontier.

9/17: Oklahoma @ Florida State
10/1: Nebraska @ Wisconsin
10/8: Iowa @ Penn State
10/15: Florida @ Auburn
11/5: Texas A&M @ Oklahoma
11/12: Florida @ South Carolina
11/19: USC @ Oregon
12/3: Big Ten Championship Game

Nissan is also an official BCS partner with ESPN, so we will be highly visible and involved with the Bowl Championship Series at the end of the season.


Staying Hot: Nissan North America Sales Rise 19.2% In August


FRANKLIN, Tenn., Sept. 1, 2011 /PRNewswire/ — Nissan North America, Inc. (NNA) today reported August U.S. sales of 91,541 units versus 76,827 units a year earlier, an increase of 19.2 percent. Nissan Division sales increased 22.4 percent for the month with 82,517 units. Sales of Infiniti vehicles decreased 4.3 percent from the prior year, to 9,024 units.

– Nissan vehicles posted August sales of 82,517 units, an increase of 22.4 percent over the 67,399 units sold in August 2010.
– The launch of the all-new Versa Sedan helped boost sales of the Versa subcompact by 14.9 percent to 8,566 in August.
– Strong sales of the Nissan Altima continue, with 23,016 units marking an August increase of 24.5 percent over the prior year.
– Sales of the Rogue crossover achieved a record in August, up 13.2 percent with 11,467 deliveries.
– Deliveries of all-electric Nissan LEAF totaled 1,362 in August, with 6,187 units sold since its December 2010 launch.
– The Nissan Juke continues to outperform earlier projections, with August sales totaling 3,464 units.

Check out the full article.


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