Cadillac ELR plug-in hybrid looks badass

Cadillac ELR plug-in hybrid
© General Motors

GM showed off this new Caddy at the Detroit Auto Show earlier this year. It looks pretty awesome and it’s basically a luxury version of the Chevy Volt as Cadillac brings plug-in hybrid technology to the Cadillac brand.

When General Motors (GM) decided to make a plug-in hybrid several years ago, there was a lively discussion behind closed doors about whether the first model to showcase the expensive technology should be a Chevrolet or a Cadillac. The Chevy advocates won and the Volt was born. History suggests that may not have been the right choice. The Volt—the first car to mix all-electric capabilities with an auxiliary gas engine to extend its driving range after the battery’s depleted—has had disappointing sales. Republicans during the presidential campaign pilloried it as a symbol of the failings of President Obama’s auto-industry bailout.

GM has decided to take a second stab at Volt technology, and this time it’s heading upmarket, with the Cadillac ELR plug-in hybrid, introduced Jan. 15.

That may be going a bit too far, as there’s nothing to indicate that a Cadillac would have fared any better as GM’s first plug-in option. The technology is just getting started, and the Volt’s price point was always an issue.


Volt Slowdown – Again!

Looks like another slowdown for the Chevy Volt. This is somewhat surprising considering car sales are strengthening and gas prices are high so what gives? Since the difference between the Volt and other fuel efficient vehicles seems to be price maybe Chevrolet should look at getting some cost out of the Volt and lower the price. The car looks good, drives well and is a glimpse of the future so hopefully sales can at least support keeping the Volt alive.

Read the full article.


Chevy Volt sales are picking up

I’ve been seeing a lot of commercials for the Chevy Volt, and this advertising blitz might be paying off. The Chevy Volt outsold the Nissan Leaf for the first time in October. In October GM sold 1,108 units of the Volt, which is a significant increase over the 723 units sold in September.

The Volt is still running behind GM’s sales targets, and it seems like the company was banking on all the PR buzz around the vehicle to drive sales. Perhaps a marketing push was also needed. The commercials are pretty good. They stress the gas savings of an electric car with some humorous situations at gas stations.

As more and more automakers go electric and introduce plug-in hybrids, it will be interesting to see if this segment really takes off. Right now the sales numbers are miniscule but that could change quickly.


Woodward Dream Cruise: Extra Photos

Bullz-Eye has plenty more shots of the Woodward Dream Cruise for your enjoyment. Check back often, since we should have more photos as they come from GM.


Chevy Volt questions answered

FLINT- NOVEMBER 24: A GM Chevrolet Volt electric vehicle is shown at the General Motors Flint Engine Operations plant November 24, 2010 in Flint, Michigan. GM announced they will be investing more than $160 million at three plants in Michigan and Ohio, including the Flint plant, to increase production of their Ecotec 4-cylinder engines for vehicles such as the Chevy Volt and the Chevrolet Cruze. (Photo by Bill Pugliano/Getty Images)

Slot of us still have questions about the new Chevy Volt. Our friends at the Detroit Free Press put together a well written Q & A that dives deep into what the Volt is all about.

QUESTION: Can people come and take a tour of the plant and watch the Volt being built? Is there an education center about the Volt? — reader John C. Tyrrell

ANSWER: The Detroit-Hamtramck plant where workers assemble the Volt will have interactive, educational displays in its lobby next year. GM is also planning a reservation-based tour program for the public that will start next year.

Q: Why is the Volt considered an electric vehicle when actually it is a hybrid? — reader Dennis Bonucchi

A: The Volt is very different from hybrids like the Escape, Insight and Prius. The Volt’s wheels are turned by electricity only — not by the gasoline engine. The gas engines in hybrids turn the wheels most of the time. A Volt owner driving 40 miles or so between charges may hardly use gasoline.

Read the full article.


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