Should Ford keep Volvo?

Should can Ford still keep Volvo? Can they? Is it too late? That’s not the first I heard that question in the last few days and it won’t be the last until Volvo sells. Now that the auto market is slowing coming back to life you have to really wonder if getting rid of Volvo for a bag of chips is the right move for the Blue Oval. So far Mulally has been on the money so I’m going with his call on this one. But, I must say that Volvo is looking better everyday.

From AutoNews.com:

I found the nicest new product debuting at the Geneva show to be the Volvo S60 sedan. So I began to wonder: Is it too late to reverse Ford’s decision to sell Volvo?

Although Ford says it is still on track to complete the sale of Volvo to Zhejiang Geely Holding Group of China by the end of the month, we have seen many auto deals change course recently.

For instance, General Motors Co. decided to keep Opel rather than sell it to Magna International.

Read the full article here.


Photo from fOTOGLIF

  

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