After taking a good look at March sales figures, two companies stand out with tremendous numbers: Ford Motor with a 43 %increase and Nissan with a matching 43% increase respectively. Both Ford and Nissan are selling to what the customer is looking for today and that is value with quality and styling that consumers want. It’s amazing how fast things can turn in this business and if Nissan puts out more product like the new Altima and Ford can duplicate the success of the Fusion we are going to writing about these companies for quite some time ahead.
Ford F punctuated a strong first quarter with a 43 percent sales increase in March. Ford, Lincoln and Mercury dealers delivered 178,546 new vehicles in March. First quarter sales totaled 428,596, up 37 percent. The 43 percent gain matches a similar increase in February. These are the highest monthly sales increases since February 1984.
“As the industry continues to show signs of life, we want to make sure that Nissan continues to get an even bigger piece of the sales pie,” said Brian Carolin, senior vice president, Sales and Marketing, NNA. “After achieving a record 9 percent share in the first two months of 2010, our 43 percent increase in March confirms Nissan is a big winner in the industry.”
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